Our Projects

The European Way of Corporate Citizenship

Project Summary

In cooperation with the John Deere Foundation, PHINEO/United Way Germany has created a project which addresses key social needs such as food security, youth education, and community building in Germany. The project portfolio combines volunteering efforts, financial support, and capacity building.


John Deere is the brand name of Deere & Company, an American corporation that manufactures agricultural machinery, heavy equipment, forestry machinery, diesel engines, drivetrains used in heavy equipment, and lawn care equipment.


We enable impactful social change in the fields of food security and youth education as well as establishing a vivid corporate citizenship culture in Germany.

Target Group

We, with John Deere’s extraordinary workforce, serve the youth and families who live, work, and learn in John Deere’s home communities to ensure their inclusive and equitable access to resources and educational opportunities.


“The European Way of Corporate Citizenship” is coordinated in Berlin and implemented in the cities of Mannheim, Bruchsal, Kaiserslautern, Zweibrücken, Walldorf, Stadtlohn, Windhagen, Tirschenreuth, and Ludwigshafen.


Day of Caring

A hands-on volunteering experience which has already become a tradition in six cities. On designated days of caring, company employees pack bags for local food banks.

Skills-Based Volunteering

This opportunity is implemented in cooperation with two nonprofits and includes mentoring to support youth at risk seeking to start their career as well as to empower youth for STEM.

Knowledge Lab

A component which includes trainings, publications, public conferences as well as the creation of handbooks.


With the help of dedicated employees who spent 261 days worth of time volunteering and made generous donations, we were able to achieve great things in 2022!

22,000+ Beneficiaries
were supported
with food and donations in 2022
220 youth
were reached
with our mentoring activities in 2022
261 Days
worth of time volunteering
spent by dedicated employees in 2022


We are providing key capacity-building contents for non-profits and corporates through the Knowledge Lab

We are promoting a vivid corporate citizenship culture in Germany

We are strengthening existing and initiate new non-profit partnerships in the region

Project Timeline

First Day of Caring takes place
First long-term partnership between John Deere Foundation and PHINEO starts with a 3-year commitmemt
Partnership with JOBLINGE begins with first cohort to include mentors from John Deere
Second long-term partnership between John Deere Foundation and PHINEO starts with a 5-year commitment
Partnership with HANDS on TECHNOLOGY begins for participating in FIRST LEGO League
Corporate Volunteering Guide published
John Deere employees volunteering as mentors at JOBLINGE hit the 5.000 hours goal
Local food bank partners receive additional funds to support their critical operations following the outbreak of the war in Ukraine
"Reimagining Corporate Citizenship" is published

This could be your project!

We want to know how to help you, what you think of our work, what information you need to join our synergy, and anything else you want to share so we can continue to join forces.

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Contact us

Alina Nosenko
Alina Nosenko
Head of United Way Germany
Annika Köhne
Annika Köhne
Global Strategic Partnerships Manager
Wiebke Guelcibuk
Wiebke Guelcibuk
Head of Communications